PowerCell Electrical is a modern electrical and networking services company that required a strong visual identity to communicate reliability, precision and technical expertise.
Visual identity design
The project began with a client brief focused on creating a minimalist and classic logo using red and grey.
After exploring several concepts, the selected direction combined the letters P, E and C into a distinctive geometric symbol, paired with a clean and modern wordmark. The resulting identity is bold, memorable and adaptable across uniforms, vehicles, signage, stationery and digital platforms, giving PowerCell Electrical a consistent and professional brand presence.
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